STS Marketing College Scholarship Application
For the past three years the Alabama Black Belt Adventures Association has sponsored an individual (residing in the Black Belt region and employed in a tourism related field) to attend the Southeast Tourism Society’s Marketing College. We are now taking applications and will be choosing a new recipient who’ll have the opportunity of learning from the industry’s best tourism industry professionals.
This week-long program, set for May 12-17, 2019, teaches attendees relevant techniques for marketing their destinations, including the latest trends and how to apply them in the real world. The student who attends Marketing College for the three-year (one week per year) program will earn Travel Marketing Professional (TMP) certification.
Here’s a note from Ann Sparks, the most recent scholarship recipient, who completed her three years last May:
I had always heard how valuable Marketing College was, and now I know. Since our last year I have already put in motion several things that I learned. Rack card importance and what visitors are looking for – We have three in the works, “Snow Globe”, people are looking for a snow globe experience – a tourism team is being initiated, Hospitality Committee – in process. STS gave me the confidence and skills to bring Eufaula’s game to a higher level! Ann Sparks, Director of Main Street, Eufaula, AL
Complete the form below to apply for an Alabama Black Belt Adventures Association sponsored Southeast Tourism Society Marketing College® scholarship. One scholarship will be awarded to a tourism industry professional and will cover tuition, dorm accommodations, and most meals for the 2019 session – a $1,500 value.
ALBBAA commits to sponsoring the recipient for the week-long, three-year program. However, ALBBAA retains the right to withdraw sponsorship under the following circumstances, but are not limited to the following:
Please note: It is not mandatory to attend all three years consecutively. If the recipient is unable to attend, notification must be given 60 days in advance of the starting date of marketing college so that the designated year of scholarship can be awarded to another tourism professional.
The deadline to submit application is Friday, February 8, 2019 by 5pm CST. A recipient will be announced by Friday, February 15, 2019. An alternate applicant will be chosen and notified in the event the recipient is unable to attend.
For more info about STS Marketing College® visit: https://southeasttourism.org/marketing-college/